DECOR , INSPIRATION
Dior’s New Beijing Flagship Opening
Largest Store In China
Christian Dior’s largest flagship store in China opens its doors in Chaoyang district, Beijing. The two-level store is the largest Dior Flagship in mainland China, as well as the third boutique in Beijing offering the exclusive world of Dior women’s collections including ready-to-wear, cocktail and evening wear, accessories, shoes, fine jewelry, timepieces, and a VIP Lounge. Designed by Peter Marino, the interiors blend inspiration taken from the brand’s Paris flagship, dotted with a carefully curated group of artworks by contemporary artists. Each of the 10 pieces, which include a bench by Terence Main and a video art wall by Yorame, reflect the codes of the house. To mark the flagship store opening, Dior will launch limited-edition products to be sold exclusively in the China World boutique: the iconic “Lady Dior” in mirror calfskin, the Diorama bag in metallic lizard or blue and pink two toned python, a Dior VIII Grand Bal “Plissé” watch in shaded pink-fired opal marquetry and diamonds, a “Rose des Vents/” bracelet or necklace in pink gold, ruby and mother of pearl and the unique “Diorelita” Zodiac Monkey collection in gold and red lacquer.